GBK introduces new products to Hollywood celebrities
By Elva Zevallos
BEVERLY HILLS, CA (Hollywood Daily Star) 2014/4/4 – “We chose GBK because of past experiences and we love the way they do it,” says Bread Basket Cake Company co-owner Gilbert Delagnes. “The grade of quality and the talent is always great and really nice and so are all the other vendors. This is our 12th event with GBK.” Gift suites introduce new products, reward artistic achievement and benefit charities.
GBK, with its focus on celebrities, philanthropy and outstanding sponsors, is always an gift suite highlight. This year, GBK held their gift lounge celebrating Academy Award nominees at the stately L’Ermitage Beverly Hills on February 28th and March 1st.
Airweave presented U.S. Olympic athlete Gracie Gold to answer questions in her role as official spokesperson. Airweave is a leading manufacturer of premium bedding toppers.
Tervis, creator of the first insulated tumbler, offered all attendees drinkware honoring the movie industry.
In the field of beauty, Minerva Research Labs gifted cases of PURE GOLD COLLAGEN. These liquid food supplements contain ingredients or collagen production as well as for hydration of skin.
Eminence Organic Skin Care can be found at such exclusive locales as the Ritz Carlton Los Angeles. This skin care line takes a natural approach to beauty with its plant based ingredients making this line suitable even for this with sensitive skin. Attending guests of GBK received a gift bag containing a complete starter set of gels, lotions and serums to nourish and moisturize skin so that it looks its best.
The HD in HD Brows stands for high definition. This company was launched in 2008 in Great Britain and enjoys a stellar reputation in the beauty industry especially in the field of eyebrow shaping and maintenance. HD Brows has expanded both in terms of location (now in the US) and products. This company now offers a complete cosmetic line, Make Up by HD Brows. Invited guests received not only the HD Brows Express Treatment but gifts from the cosmetic line well before its official public launch.
Anti-aging skincare line City Cosmetics gifted GBK guests with their Good Housekeeping award-winning advanced lip plumper, City Lips. City Lips has been clinically proven to provide instant fullness without the dryness that other lip treatments offer.
The Obagi Skin Health Institute employs progressive skin rejuvenation technologies designed to produce optimum results irregardless of age or skin type. Attendees received $1,000 laser hair removal gift certificates.
Brow Art 23 is an eyebrow threading boutique offering beauty and skincare services, gifted a make-up bag filled with exclusive selections from their cosmetic line as wells as a $100 gift card.
Sleep-In Rollers gifted their roller set that is designed to flatten like a sponge to facilitate waking up from a good night’s sleep with great curls.
“We are interested in being able to do things that are “charity-esque” in its own way.” says ABC Limo Company co-owner Roman Farz of his company’s choice to sponsor a GBK gifting lounge. ABC stands for American Black Car and has been operating as a limo service for five years. ABC Limo offers its customers a luxury fleet of vehicles that include Stretch Hummers, Luxury Sedans and six, eight and ten passenger limousines.Attendees received gift certificates good for a complimentary ride to LAX or Bob Hope Airport.
Palace Resorts gifted a four day/three night stay for two at the Moon Palace Golf and Spa Resort in Cancun Mexico.
Fiamma Jewelry was on hand to showcase their selection of diamond jewelry, perfectly enhanced to cast a lovely pink hue.
“We use all Belgian chocolate and rich cream.” says Delagnes of the Bread Basket Cake Company. “When we use alcohol, we select great quality like Grand Mayan Tequila for the truffles.” not only gifted attendees with a box of their delicious chocolate truffles and a certificate for an 8” custom design cake, but Gilbert’s spouse, Paul, designed the multi-tiered cake that was custom made for the GBK gift lounge.
Other outstanding food and beverage sponsors included Peet’s Coffee & Tea, Sammy’s Beach Bar Rum, Newman’s Own Wines, Chipotle and Perfect Foods Bar.
Philanthropy is always a priority at any GBK gifting lounge and as customary, there were a selection of exceptional charity sponsors.
HollyRod Foundation was founded in 1997 by actress, author and philanthropist Holly Robinson Peete. The HollyRod Foundation is dedicated to providing compassionate care to those living with autism and Parkinson’s disease. Efforts of the HollyRod Foundation are providing a better quality of life for individuals and their families.” Peete and her daughter, Ryan Elizabeth, were on hand to gift attendees with copies of their book, “My Brother Charlie.”
JB Dondolo is a non-profit organization that provides charitable service for international impoverished communities. They will be teaming up with IT services, Snira Corp. Snira Corp is a consulting and business solutions organization that delivers real results to global businesses. Guests received complimentary Galaxy Tablets, beach towels, totes and cause bracelets.
LA Kitchen works to ensure that neither food nor people go to waste. This goal is achieved by reclaiming food that would normally go to waist and training and transitioning foster youth and older ex-convicts in the culinary arts.
Music for both days of this event was provided by DJ Shy, the first female mixer at 102.7 KISS FM.
GBK was created in 2000 by Gavin Keilly. A premier luxury lifestyle gifting and special events company focusing on entertainment marketing integration, GBK consists of five divisions: GBK Celebrity Gifting, GBK Special Events, GBK Weddings, GBK Charitable Consulting and GBK Marketing Public Relations. For more information about GBK please visit